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Searched in "AUTHORS" for "McDonald, Malcolm": 3 matches found.
1.
The marketing plan in colour - a pictorial guide for managers.
(. )
by:
McDonald, Malcolm
;
Morris, Peter
Copies:
IOW College - Main Collection ( Copies= 1 Available= 1)
Class:
658.802 McD
Publisher & date:
Butterworth-Heinemann
(2000)
None available
2.
Marketing plans: how to prepare them, how to use them.
(5th)
by:
McDonald, Malcolm
Copies:
IOW College - Main Collection ( Copies= 1 Available= 1)
Class:
658.802 McD
Publisher & date:
Butterworth-Heinemann
(2002)
None available
3.
Creating powerful brands in consumer, service and industrial markets.
(3rd)
by:
de Chernatony, Leslie
;
McDonald, Malcolm
Copies:
IOW College - Main Collection ( Copies= 1 Available= 1)
Class:
658.827 DEC
Publisher & date:
Elsevier
(2003)
None available
