IOW College Library Resources

International marketing: consuming globally, thinking locally.

Medium Text
ISBN 9780471897446
Class 658.84 MCA
Fict/Non Non Fiction
Authors McAuley, Andrew
Imprint Wiley: Chichester: 2001
Value 47.99
Keywords
Customers     Exporting     Franchising     Global economy     Marketing     World economy    
Copies
T44063 - Available (Shelving), Located: Main Collection( ) /, Type: Ordinary