Topshop and Zara in China - why strategy matters.
Medium
Periodical Article
Medium
- part of - (Periodical Copy) (Date) Feb2014 (Volume) 20 (Number) 3
Classif
650 BUS
Subject
Business
Page
2 - 4
Authors
Marcouse, Ian
Contents
The author provides a comparison ofthe two fashion brands, which you can incorporate into BUSS4 Section A research.
Keywords