IOW College Library Resources

Case study: Cloud9.

Medium Periodical Article
Medium - part of - (Periodical Copy) (Date) Feb2025 (Volume) 31 (Number) 3
Medium (Periodical) Business Review.
Classif 650 BUS
Subject Business
Page 23
Authors Waterhouse, Phil
Contents

An analysis of the business model of esport company Cloud9 in the context of the lucrative world of esports.

Keywords
Business growth     Cloud9     Distinctive capabilities     Dynamic market     eSports     Forms of business     Innovation     International trade     League of legends     Marketing mapping     PESTLE     Sales revenue     Sources of finance     USP