IOW College Library Resources

All change at Twitter.

Medium Periodical Article
Medium - part of - (Periodical Copy) (Date) Sep2023 (Volume) 30 (Number) 1
Medium (Periodical) Business Review.
Classif 650 BUS
Subject Business
Page 12 - 13
Authors Waterhouse, Phil
Contents

The author examines change management in relation to Elon Musk's takeover of Twitter.

Keywords
Business decisions     Change     Change - causes and effects     Corporate culture     Kotter and Schlesinger     Musk, Elon     Revenue, costs and profit     Transformational change     Twitter     X