IOW College Library Resources

Tesla or Toyota?

Medium Periodical Article
Medium - part of - (Periodical Copy) (Date) Nov2021 (Volume) 28 (Number) 2
Medium (Periodical) Business Review.
Classif 650 BUS
Subject Business
Page 4-5
Authors Marcouse, Ian
Contents

Ian Marcouse asks whether Tesla will be able to match Toyota's production excellence and global reputation.

Keywords
Consumers     Global industries     Internal quality standards     Marketing mix     Methods of production     Tesla     Total quality management     Toyota     TQM