IOW College Library Resources

Maniere De Voir.

Medium Periodical Article
Medium - part of - (Periodical Copy) (Date) Feb2022 (Volume) 28 (Number) 3
Medium (Periodical) Business Review.
Classif 650 BUS
Subject Business
Page 28-29
Authors Marcouse, Ian
Contents

Ian Marcouse charts the growth of Reece Wabara's successful online clothing company.

Keywords
Accounts     Change     Digital revolution     Fashion     Market positioning     Market segmentation     Marketing mix     Menswear     Niche market     Overtrading