IOW College Library Resources

The rise of e-sports.

Medium Periodical Article
Medium - part of - (Periodical Copy) (Date) Apr2023 (Volume) 29 (Number) 4
Medium (Periodical) Business Review.
Classif 650 BUS
Subject Business
Page 12 - 13
Authors Waterhouse, Phil
Contents

The author examines the growth of e-sports as a business opportunity.

Keywords
Business expansion     e-sports     Global marketing strategy     Growth     Managing change     Olympic Games     Online distribution     The ping