IOW College Library Resources

From tampons to period pants. Change in the menstrual products market.

Medium Periodical Article
Medium - part of - (Periodical Copy) (Date) Feb2022 (Volume) 28 (Number) 3
Medium (Periodical) Business Review.
Classif 650 BUS
Subject Business
Page 30-31
Authors Waterhouse, Phil
Contents

The menstrual products market is going through significant change right now with the release of an innovative and groundbreaking product that has caused disruption within the market segment.

Keywords
Boston Matrix     Business     Change     Environmentally friendly     Innovation     Menstruation     Period pants     Periods     Plastic waste     Product life cycle     Product portfolio analysis     Single use products     Tampons