IOW College Library Resources

The book of Guinness advertising.

Medium Text
ISBN 9780851120676
Class 741.67 DAV
Fict/Non Non Fiction
Authors Davies, Jim
Imprint Guinness Publishing: London: 1998
Value 7.99
Keywords
Advertising campaigns     Brand image     Branding     Consumer behaviour     Print media     Television advertising    
Copies
T55739 - Available, Located: Main Collection( ) /, Type: Ordinary