IOW College Library Resources

Thomas Cook

Medium Periodical Article
Medium - part of - (Periodical Copy) (Date) Nov2013 (Volume) 20 (Number) 2
Medium (Periodical) Business Review.
Classif 650 BUS
Subject Thomas Cook
Page 32 -33
Authors Porter, David
Contents

This article provides a case study that shows culture and leadership change in practice as well as viewing a business coping with massive external change to its sector.

Keywords
Travel agencies     Travel business     Travel industry     Travel trade