IOW College Library Resources

Hvaianas Flip Flops

Medium Periodical Article
Medium - part of - (Periodical Copy) (Date) Apr2018 (Volume) 24 (Number) 4
Medium (Periodical) Business Review.
Classif 650 BUS
Subject Business Studies
Page 18-19
Authors Vlachonikolis, George
Contents

Case study featuring the marketing mix and external stakeholder influence on strategy.

Keywords
Brazil     Business     Business strategy     Business students     Business studies     Marketing     Marketing mix     Stakeholders