IOW College Library Resources

Ten things you need to kow about product life cycle

Medium Periodical Article
Medium - part of - (Periodical Copy) (Date) Feb2017 (Volume) 23 (Number) 3
Medium (Periodical) Business Review.
Classif 650 BUS
Subject Business Studies
Page 16-17
Authors Marcouse, Ian
Contents

Poster presenting elements of product life cycle.

Keywords
Cash cow     Dog     Extension strategy     Maturity     Problem child     Product life cycle     Rising star